Task summary
You will use the knowledge provided so far in this unit to examine and analyse the reading on the following page (“Implementing a Digital Strategy: Learning from the Experience of Three Digital Transformation Projects” – Which is attached). You will write a short essay that examines organisational failures in using digital technologies and responds to two questions.
In completing this case study, you are expected to draw upon broader knowledge gained in your studies to this point. Including references to other readings to support and contextualise your opinion is required.
Task description
In the following reading, the author addresses the profound technological changes of the last decade and outlines how these changes have affected major companies. However, the author also notes the failures and inadequacies of major companies to fully comprehend and adapt to the most recent technological developments.
Write a short essay (maximum 500 words excluding title page, references and appendix) that responds to the following two questions.
- What are some of these failures that the author identifies? (hint: focus on the findings found on page 9 onwards)
- How will this lack of technological adaptability affect the future viability of companies?
Ensure that in your essay that you demonstrate engagement with unit content to date or broader readings to support your analysis. It is recommended that the cover page includes the phrase “Word count is … excluding title page, references and appendix”. You may use an appendix to attach tables and charts if you are finding the 500-word count limiting.
Task conditions
- Essays are marked on how well the specific requirements are achieved in accordance with the assessment criteria in the rubric.
- Essays must be submitted in PDF format (.PDF). Note that in Microsoft Word you can save as PDF. Remember to keep a copy of your work.
- Essays must follow the APA 7th edition referencing style as specified in the APA abridged guide available from CQUniversity’s referencing guides page. For missing DOI’s click here and press ‘search metadata’.
- Your entire essay must not exceed 500 words (excluding title page, references and appendix).
- Completion of your essay is achieved through actions that align with CQUniversity’s academic integrity expectations.
- Essays should be double spaced with a size 12 font used.
- A cover sheet should be attached and include your name, student ID, word count (excluding title page, references and appendix).