Choose and critically evaluate a behavioural bias in the context of financial decision-making.

Title page (Title of topic, student name and number)

• Introduction (Why this bias/heuristic/weakness of EUT? A brief background of the topic and objective of the essay).
• Description (describing the bias/heuristic, including its source and documenting where it emerged first and how is it relevant to policy making)
• Critical evaluation (Evaluating which aspects of the standard model the bias violates or whether it is accounted for by the standard model/ Critically discussing its impact on individual decision-making indicating what policy implications it has?/ How has the bias been dealt with in the theory and practice? Is it accounted for by alternative decision-making models? Has there been any policy interventions directed at counter-acting the bias?)
• Conclusion (Any areas for further research? E.g., would you like to suggest your own intervention in the context of the bias or improvements to the existing interventions?)  
• References (not included in word count)Title page (Title of topic, student name and number)
• Introduction (Why this bias/heuristic/weakness of EUT? A brief background of the topic and objective of the essay).
• Description (describing the bias/heuristic, including its source and documenting where it emerged first and how is it relevant to policy making)
• Critical evaluation (Evaluating which aspects of the standard model the bias violates or whether it is accounted for by the standard model/ Critically discussing its impact on individual decision-making indicating what policy implications it has?/ How has the bias been dealt with in the theory and practice? Is it accounted for by alternative decision-making models? Has there been any policy interventions directed at counter-acting the bias?)
• Conclusion (Any areas for further research? E.g., would you like to suggest your own intervention in the context of the bias or improvements to the existing interventions?)  
• References (not included in word count)Title page (Title of topic, student name and number)
• Introduction (Why this bias/heuristic/weakness of EUT? A brief background of the topic and objective of the essay).
• Description (describing the bias/heuristic, including its source and documenting where it emerged first and how is it relevant to policy making)
• Critical evaluation (Evaluating which aspects of the standard model the bias violates or whether it is accounted for by the standard model/ Critically discussing its impact on individual decision-making indicating what policy implications it has?/ How has the bias been dealt with in the theory and practice? Is it accounted for by alternative decision-making models? Has there been any policy interventions directed at counter-acting the bias?)
• Conclusion (Any areas for further research? E.g., would you like to suggest your own intervention in the context of the bias or improvements to the existing interventions?)  
• References (not included in word count)Title page (Title of topic, student name and number)
• Introduction (Why this bias/heuristic/weakness of EUT? A brief background of the topic and objective of the essay).
• Description (describing the bias/heuristic, including its source and documenting where it emerged first and how is it relevant to policy making)
• Critical evaluation (Evaluating which aspects of the standard model the bias violates or whether it is accounted for by the standard model/ Critically discussing its impact on individual decision-making indicating what policy implications it has?/ How has the bias been dealt with in the theory and practice? Is it accounted for by alternative decision-making models? Has there been any policy interventions directed at counter-acting the bias?)
• Conclusion (Any areas for further research? E.g., would you like to suggest your own intervention in the context of the bias or improvements to the existing interventions?)  
• References (not included in word count)Title page (Title of topic, student name and number)
• Introduction (Why this bias/heuristic/weakness of EUT? A brief background of the topic and objective of the essay).
• Description (describing the bias/heuristic, including its source and documenting where it emerged first and how is it relevant to policy making)
• Critical evaluation (Evaluating which aspects of the standard model the bias violates or whether it is accounted for by the standard model/ Critically discussing its impact on individual decision-making indicating what policy implications it has?/ How has the bias been dealt with in the theory and practice? Is it accounted for by alternative decision-making models? Has there been any policy interventions directed at counter-acting the bias?)
• Conclusion (Any areas for further research? E.g., would you like to suggest your own intervention in the context of the bias or improvements to the existing interventions?)  
• References (not included in word count)Title page (Title of topic, student name and number)
• Introduction (Why this bias/heuristic/weakness of EUT? A brief background of the topic and objective of the essay).
• Description (describing the bias/heuristic, including its source and documenting where it emerged first and how is it relevant to policy making)
• Critical evaluation (Evaluating which aspects of the standard model the bias violates or whether it is accounted for by the standard model/ Critically discussing its impact on individual decision-making indicating what policy implications it has?/ How has the bias been dealt with in the theory and practice? Is it accounted for by alternative decision-making models? Has there been any policy interventions directed at counter-acting the bias?)
• Conclusion (Any areas for further research? E.g., would you like to suggest your own intervention in the context of the bias or improvements to the existing interventions?)  
• References (not included in word count)Title page (Title of topic, student name and number)
• Introduction (Why this bias/heuristic/weakness of EUT? A brief background of the topic and objective of the essay).
• Description (describing the bias/heuristic, including its source and documenting where it emerged first and how is it relevant to policy making)
• Critical evaluation (Evaluating which aspects of the standard model the bias violates or whether it is accounted for by the standard model/ Critically discussing its impact on individual decision-making indicating what policy implications it has?/ How has the bias been dealt with in the theory and practice? Is it accounted for by alternative decision-making models? Has there been any policy interventions directed at counter-acting the bias?)
• Conclusion (Any areas for further research? E.g., would you like to suggest your own intervention in the context of the bias or improvements to the existing interventions?)  
• References (not included in word count)Title page (Title of topic, student name and number)
• Introduction (Why this bias/heuristic/weakness of EUT? A brief background of the topic and objective of the essay).
• Description (describing the bias/heuristic, including its source and documenting where it emerged first and how is it relevant to policy making)
• Critical evaluation (Evaluating which aspects of the standard model the bias violates or whether it is accounted for by the standard model/ Critically discussing its impact on individual decision-making indicating what policy implications it has?/ How has the bias been dealt with in the theory and practice? Is it accounted for by alternative decision-making models? Has there been any policy interventions directed at counter-acting the bias?)
• Conclusion (Any areas for further research? E.g., would you like to suggest your own intervention in the context of the bias or improvements to the existing interventions?)  
• References (not included in word count)Title page (Title of topic, student name and number)
• Introduction (Why this bias/heuristic/weakness of EUT? A brief background of the topic and objective of the essay).
• Description (describing the bias/heuristic, including its source and documenting where it emerged first and how is it relevant to policy making)
• Critical evaluation (Evaluating which aspects of the standard model the bias violates or whether it is accounted for by the standard model/ Critically discussing its impact on individual decision-making indicating what policy implications it has?/ How has the bias been dealt with in the theory and practice? Is it accounted for by alternative decision-making models? Has there been any policy interventions directed at counter-acting the bias?)
• Conclusion (Any areas for further research? E.g., would you like to suggest your own intervention in the context of the bias or improvements to the existing interventions?)  
• References (not included in word count)Title page (Title of topic, student name and number)
• Introduction (Why this bias/heuristic/weakness of EUT? A brief background of the topic and objective of the essay).
• Description (describing the bias/heuristic, including its source and documenting where it emerged first and how is it relevant to policy making)
• Critical evaluation (Evaluating which aspects of the standard model the bias violates or whether it is accounted for by the standard model/ Critically discussing its impact on individual decision-making indicating what policy implications it has?/ How has the bias been dealt with in the theory and practice? Is it accounted for by alternative decision-making models? Has there been any policy interventions directed at counter-acting the bias?)
• Conclusion (Any areas for further research? E.g., would you like to suggest your own intervention in the context of the bias or improvements to the existing interventions?)  
• References (not included in word count)Title page (Title of topic, student name and number)
• Introduction (Why this bias/heuristic/weakness of EUT? A brief background of the topic and objective of the essay).
• Description (describing the bias/heuristic, including its source and documenting where it emerged first and how is it relevant to policy making)
• Critical evaluation (Evaluating which aspects of the standard model the bias violates or whether it is accounted for by the standard model/ Critically discussing its impact on individual decision-making indicating what policy implications it has?/ How has the bias been dealt with in the theory and practice? Is it accounted for by alternative decision-making models? Has there been any policy interventions directed at counter-acting the bias?)
• Conclusion (Any areas for further research? E.g., would you like to suggest your own intervention in the context of the bias or improvements to the existing interventions?)  
• References (not included in word count)Title page (Title of topic, student name and number)
• Introduction (Why this bias/heuristic/weakness of EUT? A brief background of the topic and objective of the essay).
• Description (describing the bias/heuristic, including its source and documenting where it emerged first and how is it relevant to policy making)
• Critical evaluation (Evaluating which aspects of the standard model the bias violates or whether it is accounted for by the standard model/ Critically discussing its impact on individual decision-making indicating what policy implications it has?/ How has the bias been dealt with in the theory and practice? Is it accounted for by alternative decision-making models? Has there been any policy interventions directed at counter-acting the bias?)
• Conclusion (Any areas for further research? E.g., would you like to suggest your own intervention in the context of the bias or improvements to the existing interventions?)  
• References (not included in word count)Title page (Title of topic, student name and number)
• Introduction (Why this bias/heuristic/weakness of EUT? A brief background of the topic and objective of the essay).
• Description (describing the bias/heuristic, including its source and documenting where it emerged first and how is it relevant to policy making)
• Critical evaluation (Evaluating which aspects of the standard model the bias violates or whether it is accounted for by the standard model/ Critically discussing its impact on individual decision-making indicating what policy implications it has?/ How has the bias been dealt with in the theory and practice? Is it accounted for by alternative decision-making models? Has there been any policy interventions directed at counter-acting the bias?)
• Conclusion (Any areas for further research? E.g., would you like to suggest your own intervention in the context of the bias or improvements to the existing interventions?)  
• References (not included in word count)Title page (Title of topic, student name and number)
• Introduction (Why this bias/heuristic/weakness of EUT? A brief background of the topic and objective of the essay).
• Description (describing the bias/heuristic, including its source and documenting where it emerged first and how is it relevant to policy making)
• Critical evaluation (Evaluating which aspects of the standard model the bias violates or whether it is accounted for by the standard model/ Critically discussing its impact on individual decision-making indicating what policy implications it has?/ How has the bias been dealt with in the theory and practice? Is it accounted for by alternative decision-making models? Has there been any policy interventions directed at counter-acting the bias?)
• Conclusion (Any areas for further research? E.g., would you like to suggest your own intervention in the context of the bias or improvements to the existing interventions?)  
• References (not included in word count)Title page (Title of topic, student name and number)
• Introduction (Why this bias/heuristic/weakness of EUT? A brief background of the topic and objective of the essay).
• Description (describing the bias/heuristic, including its source and documenting where it emerged first and how is it relevant to policy making)
• Critical evaluation (Evaluating which aspects of the standard model the bias violates or whether it is accounted for by the standard model/ Critically discussing its impact on individual decision-making indicating what policy implications it has?/ How has the bias been dealt with in the theory and practice? Is it accounted for by alternative decision-making models? Has there been any policy interventions directed at counter-acting the bias?)
• Conclusion (Any areas for further research? E.g., would you like to suggest your own intervention in the context of the bias or improvements to the existing interventions?)  
• References (not included in word count)Title page (Title of topic, student name and number)
• Introduction (Why this bias/heuristic/weakness of EUT? A brief background of the topic and objective of the essay).
• Description (describing the bias/heuristic, including its source and documenting where it emerged first and how is it relevant to policy making)
• Critical evaluation (Evaluating which aspects of the standard model the bias violates or whether it is accounted for by the standard model/ Critically discussing its impact on individual decision-making indicating what policy implications it has?/ How has the bias been dealt with in the theory and practice? Is it accounted for by alternative decision-making models? Has there been any policy interventions directed at counter-acting the bias?)
• Conclusion (Any areas for further research? E.g., would you like to suggest your own intervention in the context of the bias or improvements to the existing interventions?)  
• References (not included in word count)Title page (Title of topic, student name and number)
• Introduction (Why this bias/heuristic/weakness of EUT? A brief background of the topic and objective of the essay).
• Description (describing the bias/heuristic, including its source and documenting where it emerged first and how is it relevant to policy making)
• Critical evaluation (Evaluating which aspects of the standard model the bias violates or whether it is accounted for by the standard model/ Critically discussing its impact on individual decision-making indicating what policy implications it has?/ How has the bias been dealt with in the theory and practice? Is it accounted for by alternative decision-making models? Has there been any policy interventions directed at counter-acting the bias?)
• Conclusion (Any areas for further research? E.g., would you like to suggest your own intervention in the context of the bias or improvements to the existing interventions?)  
• References (not included in word count)Title page (Title of topic, student name and number)
• Introduction (Why this bias/heuristic/weakness of EUT? A brief background of the topic and objective of the essay).
• Description (describing the bias/heuristic, including its source and documenting where it emerged first and how is it relevant to policy making)
• Critical evaluation (Evaluating which aspects of the standard model the bias violates or whether it is accounted for by the standard model/ Critically discussing its impact on individual decision-making indicating what policy implications it has?/ How has the bias been dealt with in the theory and practice? Is it accounted for by alternative decision-making models? Has there been any policy interventions directed at counter-acting the bias?)
• Conclusion (Any areas for further research? E.g., would you like to suggest your own intervention in the context of the bias or improvements to the existing interventions?)  
• References (not included in word count)Title page (Title of topic, student name and number)
• Introduction (Why this bias/heuristic/weakness of EUT? A brief background of the topic and objective of the essay).
• Description (describing the bias/heuristic, including its source and documenting where it emerged first and how is it relevant to policy making)
• Critical evaluation (Evaluating which aspects of the standard model the bias violates or whether it is accounted for by the standard model/ Critically discussing its impact on individual decision-making indicating what policy implications it has?/ How has the bias been dealt with in the theory and practice? Is it accounted for by alternative decision-making models? Has there been any policy interventions directed at counter-acting the bias?)
• Conclusion (Any areas for further research? E.g., would you like to suggest your own intervention in the context of the bias or improvements to the existing interventions?)  
• References (not included in word count)Title page (Title of topic, student name and number)
• Introduction (Why this bias/heuristic/weakness of EUT? A brief background of the topic and objective of the essay).
• Description (describing the bias/heuristic, including its source and documenting where it emerged first and how is it relevant to policy making)
• Critical evaluation (Evaluating which aspects of the standard model the bias violates or whether it is accounted for by the standard model/ Critically discussing its impact on individual decision-making indicating what policy implications it has?/ How has the bias been dealt with in the theory and practice? Is it accounted for by alternative decision-making models? Has there been any policy interventions directed at counter-acting the bias?)
• Conclusion (Any areas for further research? E.g., would you like to suggest your own intervention in the context of the bias or improvements to the existing interventions?)  
• References (not included in word count)Title page (Title of topic, student name and number)
• Introduction (Why this bias/heuristic/weakness of EUT? A brief background of the topic and objective of the essay).
• Description (describing the bias/heuristic, including its source and documenting where it emerged first and how is it relevant to policy making)
• Critical evaluation (Evaluating which aspects of the standard model the bias violates or whether it is accounted for by the standard model/ Critically discussing its impact on individual decision-making indicating what policy implications it has?/ How has the bias been dealt with in the theory and practice? Is it accounted for by alternative decision-making models? Has there been any policy interventions directed at counter-acting the bias?)
• Conclusion (Any areas for further research? E.g., would you like to suggest your own intervention in the context of the bias or improvements to the existing interventions?)  
• References (not included in word count)

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