{"id":30882,"date":"2023-08-18T14:22:57","date_gmt":"2023-08-18T14:22:57","guid":{"rendered":"https:\/\/www.goodacademic.com\/blog\/questions\/the-investigation-of-influencer-marketing-on-tiktok-perceptions-purchase-intentions-and-decision-making-factors-regarding-cosmetics-products-among-young-asian-female-users-in-the-uk\/"},"modified":"2023-08-18T14:22:57","modified_gmt":"2023-08-18T14:22:57","slug":"the-investigation-of-influencer-marketing-on-tiktok-perceptions-purchase-intentions-and-decision-making-factors-regarding-cosmetics-products-among-young-asian-female-users-in-the-uk","status":"publish","type":"questions","link":"https:\/\/www.goodacademic.com\/blog\/questions\/the-investigation-of-influencer-marketing-on-tiktok-perceptions-purchase-intentions-and-decision-making-factors-regarding-cosmetics-products-among-young-asian-female-users-in-the-uk\/","title":{"rendered":"The investigation of Influencer marketing on Tiktok: Perceptions, Purchase intentions and decision-making factors regarding cosmetics products among Young Asian Female Users in the UK."},"content":{"rendered":"

<\/p>\n

Section 1: Introduction: (approx. 1000 words)<\/span><\/p>\n

 <\/span><\/p>\n

–<\/span>       <\/span>Background information<\/span><\/p>\n

–<\/span>       <\/span>Research focus & problem <\/span><\/p>\n

–<\/span>       <\/span>Research question (<\/span>How do perceptions of influencer marketing on TikTok vary among young Asian female users in the UK? <\/span><\/p>\n

–<\/span>       <\/span>Research aims and objectives.<\/span><\/p>\n

–<\/span>       <\/span>Briefly outline the section structure of the study <\/span><\/p>\n

 <\/span><\/p>\n

Section 2: Literature review: (approx. 2000-3000 words)<\/span><\/p>\n

 <\/span><\/p>\n

–<\/span>       <\/span>Review existing knowledge and previous studies relevant to the topic <\/span><\/p>\n

–<\/span>       <\/span>NOT a summary of the previous studies <\/span><\/p>\n

–<\/span>     <\/span>Find gaps, puzzles, contradictions, or disagreements in the extant literature. <\/span><\/p>\n

–<\/span>       <\/span>Develop an analytical framework<\/span><\/p>\n

– Develop a suitable hypothesis that can be used to address the research question <\/span><\/p>\n

 <\/span><\/p>\n

Section 3: Research Methodology: (approx. 1000-1500 words)<\/span><\/p>\n

 <\/span><\/p>\n

–<\/span>       <\/span>Research philosophies\/design (interpretivism vs positivism)<\/span><\/p>\n

–<\/span>       <\/span>Research approach (deductive vs inductive)<\/span><\/p>\n

–<\/span>       <\/span>Research strategy (qualitative with the use of survey with 500 sample size and the respondents must be young asian female based in the UK)<\/span><\/p>\n

–<\/span>       <\/span>Data collection techniques and procedures<\/span><\/p>\n

–<\/span>       <\/span>Ethical considerations<\/span><\/p>\n

 <\/span><\/p>\n

Section 4: Results and Analysis: (approx. 4000-5000 words)<\/span><\/p>\n

 <\/span><\/p>\n

–<\/span>       <\/span>Outline the findings of the study. <\/span><\/p>\n

–<\/span>    <\/span>Mention key results related to the hypothesis, propositions or refined questions set out earlier <\/span><\/p>\n

–<\/span>       <\/span>Critical discussion and evaluation of the results<\/span><\/p>\n

– Primary data which is the raw data from the survey respondents must be provided.  <\/span><\/p>\n

 <\/span><\/p>\n

Section 5: Conclusions: (approx. 500-1000 words)<\/span><\/p>\n

 <\/span><\/p>\n

–<\/span>       <\/span>Summarizes the key findings. <\/span><\/p>\n

–<\/span>       <\/span>Emphasizes their significance. <\/span><\/p>\n

–<\/span>       <\/span>Draw implications from the study. <\/span><\/p>\n

–<\/span>       <\/span>Acknowledge possible limitations of the study and suggests directions for future research. <\/span><\/p>\n

 <\/span><\/p>\n

References<\/span><\/p>\n

 <\/span><\/p>\n

Appendices (if any) <\/span><\/p>\n

<\/span>

<\/p>\n","protected":false},"excerpt":{"rendered":"

Section 1: Introduction: (approx. 1000 words)   –       Background information –       Research focus & problem  –       Research question (How do perceptions of influencer marketing on TikTok vary among young Asian female users in the UK?  –       Research aims and objectives. –     […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"disciplines":[650],"paper_types":[],"tagged":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/questions\/30882"}],"collection":[{"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/questions"}],"about":[{"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/types\/questions"}],"author":[{"embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/comments?post=30882"}],"version-history":[{"count":0,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/questions\/30882\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/media?parent=30882"}],"wp:term":[{"taxonomy":"disciplines","embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/disciplines?post=30882"},{"taxonomy":"paper_types","embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/paper_types?post=30882"},{"taxonomy":"tagged","embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/tagged?post=30882"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}