{"id":26470,"date":"2023-08-07T09:48:58","date_gmt":"2023-08-07T09:48:58","guid":{"rendered":"https:\/\/www.goodacademic.com\/blog\/questions\/marketing-plan-write-up-for-a-new-product-towel-dryer-with-uv-lights-to-eastern-asia-market\/"},"modified":"2023-08-07T09:48:58","modified_gmt":"2023-08-07T09:48:58","slug":"marketing-plan-write-up-for-a-new-product-towel-dryer-with-uv-lights-to-eastern-asia-market","status":"publish","type":"questions","link":"https:\/\/www.goodacademic.com\/blog\/questions\/marketing-plan-write-up-for-a-new-product-towel-dryer-with-uv-lights-to-eastern-asia-market\/","title":{"rendered":"marketing plan write up for a new product (towel dryer with uv lights) to eastern asia market"},"content":{"rendered":"<p>Maximum 1000 words.&nbsp;<\/p>\n<div><\/div>\n<div>Write a marketing plan for a new towel dryer with UV lights that is targeted towards eastern Asia market, on specific heading:<\/div>\n<div>(segmentation, targeting, positioning, marketing mix strategies)<\/div>\n<div><\/div>\n<div>1.&nbsp; Segmentation&nbsp;<\/div>\n<div>&#8211; Demographic : Age, gender, income, profession, level of education, religion\t<\/div>\n<div>&#8211; Pychograhic :Personality, hobbies, social status,lifestyle, values, beliefs\t<\/div>\n<div>&#8211; Geographic : Climate, Culture, Language, Population, Density\t<\/div>\n<div>&#8211; Behavioral : Spending habits, Purchasing habits, Browsing habits, Interactions with your brand, Loyalty to the brand, Product feedback\t<\/div>\n<div>-Firmographic :Industry, Location, Company size, Status, Number of employees, Performance, Executive title, Sales cycle stage\t<\/div>\n<div><\/div>\n<div>2.Targeting\t<\/div>\n<div>-Target both male&amp;female, people prioritize cleanliness, gyms, resorts, pools, kindergarden<br \/>\n\thospital, hotel\t<\/div>\n<div>&#8211; Target upper class home\t<\/div>\n<div>&#8211; Area with less exposure of sunlight\t<\/div>\n<div><\/div>\n<div>3.Positioning (Customer, Channel, Competition)<br \/>\n\tUnique characteristics&nbsp;<\/div>\n<div><\/div>\n<div>4.       Marketing mix strategies (4 Ps )\t<\/div>\n<div>-Product \tmaterial, recycle, sustainable, waranty, money back guarantee, easy replacement parts, size?\t<\/div>\n<div>-Price\tNiche market, low or high price, tarket costing?\t<\/div>\n<div>-Promotion\tSocial media, magazine, advertisement ?\t<\/div>\n<div>-Place\tB2B, Ikea, hotel, sell online, end user?&nbsp;<\/div>\n<div><\/div>\n<div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Maximum 1000 words.&nbsp; Write a marketing plan for a new towel dryer with UV lights that is targeted towards eastern Asia market, on specific heading: (segmentation, targeting, positioning, marketing mix strategies) 1.&nbsp; Segmentation&nbsp; &#8211; Demographic : Age, gender, income, profession, level of education, religion &#8211; Pychograhic :Personality, hobbies, social status,lifestyle, values, beliefs &#8211; Geographic : [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"disciplines":[650],"paper_types":[],"tagged":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/questions\/26470"}],"collection":[{"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/questions"}],"about":[{"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/types\/questions"}],"author":[{"embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/comments?post=26470"}],"version-history":[{"count":0,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/questions\/26470\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/media?parent=26470"}],"wp:term":[{"taxonomy":"disciplines","embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/disciplines?post=26470"},{"taxonomy":"paper_types","embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/paper_types?post=26470"},{"taxonomy":"tagged","embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/tagged?post=26470"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}