{"id":23684,"date":"2023-07-11T01:19:07","date_gmt":"2023-07-11T01:19:07","guid":{"rendered":"https:\/\/www.goodacademic.com\/blog\/questions\/title-creating-synergies-between-traditional-brick-and-mortar-stores-and-online-services-a-case-study-of-walmart-in-the-retail-industry\/"},"modified":"2023-07-11T01:19:07","modified_gmt":"2023-07-11T01:19:07","slug":"title-creating-synergies-between-traditional-brick-and-mortar-stores-and-online-services-a-case-study-of-walmart-in-the-retail-industry","status":"publish","type":"questions","link":"https:\/\/www.goodacademic.com\/blog\/questions\/title-creating-synergies-between-traditional-brick-and-mortar-stores-and-online-services-a-case-study-of-walmart-in-the-retail-industry\/","title":{"rendered":"Title:  &#8220;Creating Synergies between Traditional Brick-and-Mortar Stores and Online Services: A Case Study of Walmart in the Retail Industry&#8221;"},"content":{"rendered":"<p>Research Project<br \/>\nAn up to 20-page double-spaced report will be prepared to showcase your research, not including<br \/>\naccompanying bibliography.&nbsp;<\/p>\n<div>The report should be a professional-looking document that relies heavily<br \/>\non the topic discussed in class to draw its conclusions.<br \/>\nYour industry and competitive analysis report should follow the following structure:&nbsp;<\/div>\n<div><\/div>\n<div>Title<br \/>\nThe title summarizes your study&#8217;s main idea or ideas. A good title contains the fewest possible<br \/>\nwords that adequately describe the contents and\/or purpose of your research paper. If the title is too<br \/>\nlong it usually contains too many unnecessary words, e.g., &#8220;A Study to Investigate the&#8230;.&#8221; On the other<br \/>\nhand, a title which is too short often uses words which are too general. For example, &#8220;The U.S.<br \/>\nPharmaceutical Industry&#8221; could be the title of a research paper, but it does not provide any information<br \/>\non the focus of the research. A better title could be: \u201cA New Business Model for Pharma: How the<br \/>\nPandemic Changed Priorities.\u201d<br \/>\nI. The Research Statement. The research statement conveys the overall intent of the study<br \/>\ni.e., why you are writing this report. The purpose of the statement is to guide your research<br \/>\nand it must be clear, specific, and informative to stimulate readers\u2019 interest.&nbsp;<\/div>\n<div><\/div>\n<div>II. Macro-analysis. Use the PEST\/PESTEL framework to identify emerging trends in the<br \/>\nmacro-environment of the selected industry. Although this is a broad discussion of the<br \/>\nemerging trends that could influence the industry, the emphasis should be on trends related<br \/>\nto your research statement.&nbsp;<\/div>\n<div><\/div>\n<div>III. Industry Analysis. The five-forces framework for industry analysis is the main tool to be<br \/>\nused in this part of the research which has two parts:<br \/>\na. Describe the current structure of the industry and its ability to capture part of the value it<br \/>\ncreates.<br \/>\nb. Next, explain how your findings in the macro-analysis section could impact the industry&#8217;s<br \/>\nstructure in the future and its ability to capture value.<br \/>\nDepartment\tof\tTechnology\tManagement\tand\tInnovation\t<\/div>\n<div><\/div>\n<div>IV. Situation Analysis. Select a company within the industry and use SWOT analysis to<br \/>\nunderstand the company\u2019s situation within the industry.<br \/>\na. Strengths and Weaknesses (SW) refers to the current internal environment of the firm which<br \/>\nwill be analyzed with the use of the business model canvas.<br \/>\nb. Opportunities and Threats (OT) refers to the emerging external environment of the firm i.e.,<br \/>\nthe work in the PEST and industry structure sections of the research.<br \/>\nc. How the current business model is expected to perform within the emerging external<br \/>\nenvironment.&nbsp;<\/div>\n<div><\/div>\n<div>V. Business Model Innovation. Complete your report with a statement like &#8220;Given the<br \/>\nexpected changes in the structure of the industry, it is advisable for the focus company to<br \/>\nimplement the proposed business model modifications&#8221; followed by a description of the<br \/>\nimproved business mode<\/div>\n<div>l.<br \/>\n***<br \/>\nA research statement (maximum length one to two pages) should be submitted for approval. It<br \/>\nshould include the preliminary title of the research paper, and it will introduce a question which<br \/>\ncould be further explored through research. A good research question involves more efforts than just<br \/>\na guess. It is a specific testable research hypothesis about what you expect to happen in an industry.<br \/>\nThe research paper will be evaluated along the following dimensions:<br \/>\nCohesiveness.&nbsp;<\/div>\n<div>NOTE:&nbsp; This is my research statement &#8221;&nbsp;<span style=\"color: inherit; background-color: var(--color-6); font-variant-ligatures: inherit; font-variant-caps: inherit; font-family: Inter, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, Arial, &quot;Noto Sans&quot;, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;;\">Research<br \/>\nStatements:<\/span><\/p>\n<p style=\"line-height: 200%; cursor: auto; color: inherit;\"><span style=\"color: inherit; background-color: var(--color-6); font-variant-ligatures: inherit; font-variant-caps: inherit; font-family: Inter, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, Arial, &quot;Noto Sans&quot;, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;;\">1.<br \/>\nThis research examines the potential benefits and challenges associated<br \/>\nwith integrating traditional brick-and-mortar stores with online services in<br \/>\nthe retail industry, with a specific focus on Walmart. By leveraging physical and digital channels, retailers seek to enhance customer experiences,<br \/>\nimprove operational efficiency, and achieve a competitive advantage in the<br \/>\nevolving market landscape.&#8221;<\/span><\/p>\n<p style=\"line-height: 200%; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\"><br \/><\/span><\/p>\n<div>The writer provides a clear research statement and concluding remarks that are fully<br \/>\nsupported by the analysis. The paper ties together information, and it flows from one topic to the next.<br \/>\nIntegration of Knowledge. The paper demonstrates that the authors fully understand and can<br \/>\nsynthesize using the concepts learned in the course.<br \/>\nSpelling &amp; Grammar. No spelling and\/or grammar mistakes. The paper should have a professional<br \/>\nappearance.<br \/>\nCitations. The paper cites all data and text obtained from other sources. It employs a uniform style<br \/>\nthroughout the paper.<br \/>\nAcademic writing follows specific styles, and each style has different peculiarities and distinctive<br \/>\nfeatures. The most common styles are: American Psychological Association (APA) style, Modern<br \/>\nLanguage Association (MLA) style, and the Chicago style. Use the one that fits your style, but be<br \/>\nconsistent. Notice that Word will format your paper based on the selected style.&nbsp;<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Research Project An up to 20-page double-spaced report will be prepared to showcase your research, not including accompanying bibliography.&nbsp; The report should be a professional-looking document that relies heavily on the topic discussed in class to draw its conclusions. Your industry and competitive analysis report should follow the following structure:&nbsp; Title The title summarizes your [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"disciplines":[710],"paper_types":[],"tagged":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/questions\/23684"}],"collection":[{"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/questions"}],"about":[{"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/types\/questions"}],"author":[{"embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/comments?post=23684"}],"version-history":[{"count":0,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/questions\/23684\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/media?parent=23684"}],"wp:term":[{"taxonomy":"disciplines","embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/disciplines?post=23684"},{"taxonomy":"paper_types","embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/paper_types?post=23684"},{"taxonomy":"tagged","embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/tagged?post=23684"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}