{"id":23392,"date":"2023-07-08T00:49:49","date_gmt":"2023-07-08T00:49:49","guid":{"rendered":"https:\/\/www.goodacademic.com\/blog\/questions\/chapter-8-brand-communications-strategies-for-communications-and-imc-objectives-chapter-9-planning-the-communications-campaign-and-creative-strategy-chapter-10-communication-channels-as-well-a\/"},"modified":"2023-07-08T00:49:49","modified_gmt":"2023-07-08T00:49:49","slug":"chapter-8-brand-communications-strategies-for-communications-and-imc-objectives-chapter-9-planning-the-communications-campaign-and-creative-strategy-chapter-10-communication-channels-as-well-a","status":"publish","type":"questions","link":"https:\/\/www.goodacademic.com\/blog\/questions\/chapter-8-brand-communications-strategies-for-communications-and-imc-objectives-chapter-9-planning-the-communications-campaign-and-creative-strategy-chapter-10-communication-channels-as-well-a\/","title":{"rendered":"Chapter 8 &#8211; Brand communications, strategies for communications, and IMC objectives Chapter 9 &#8211; Planning the communications campaign and creative strategy Chapter 10 &#8211; Communication channels as well as exposure and engagement Chapter 11 &#8211; Sponsorship"},"content":{"rendered":"<p>&nbsp;<span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">Reflection Notes \u2013 Sports Marketing<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">Please put your name in the header of the paper (where it says Reflection Notes \u2013 Sports Marketing<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">above). There should be 300-500 words of your thoughts for each note submitted.<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">For your reflections, here are three ways you can tackle (pun intended) the assignment.<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">1)<\/span><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\"> <\/span><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">Change of thought. Tell me:<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">a.<\/span><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\"> <\/span><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">What the topic is we covered (either one sentence or the number and title of the<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">chapter)<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">b.<\/span><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\"> <\/span><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">What you used to think about the topic as it pertains to marketing, sports, or related<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">industries<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">c.<\/span><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\"> <\/span><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">What you currently think after learning about the topic as it pertains to the same areas<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">2)<\/span><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\"> <\/span><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">Change of thought plus how it can be used. Tell me:<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">a.<\/span><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\"> <\/span><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">What the topic is we covered (either one sentence or the number and title of the<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">chapter)<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">b.<\/span><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\"> <\/span><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">What you currently think after learning about the topic as it pertains to marketing,<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">sports, or related industries<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">c.<\/span><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\"> <\/span><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">How this knowledge can be used by sports marketers (of course, this is what you think,<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">not what the book says!)<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">3)<\/span><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\"> <\/span><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">How it makes you better. Tell me:<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">a.<\/span><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\"> <\/span><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">What the topic is we covered (either one sentence or the number and title of the<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">chapter)<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">b.<\/span><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\"> <\/span><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">What you learned from the topic\/chapter (in your own words)<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">c.<\/span><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\"> <\/span><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">How it will make you a better sports marketer.<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">These are just a few examples of how you can structure your reflection notes. I want to see that you are<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">engaged with the material, have reflected on it (mulled it around a bit), and that you are applying critical<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">thinking to the topics especially since, in the practice of marketing, there is no area that is totally black<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">and white; in most cases, \u201cit depends.\u201d<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">PLEASE NOTE:<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">\uf0b7<\/span><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\"> <\/span><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">Submit this to the appropriate week\u2019s assignment area as a word document (a pdf or any other<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">type of file will receive an automatic zero).<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">\uf0b7<\/span><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\"> <\/span><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">If we are covering Chapter 3 in week 3, I would expect to see your note on Chapter 3 in week 3<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">or, at the latest, in week 4. I will not accept reflections for much-delayed submissions of<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">chapters; in other words, do not try to submit a reflection for Chapter 3 in week 5, 13, and so<\/span><br style=\"cursor: auto; color: inherit;\"><span style=\"font-size: 18.3333px; cursor: auto; color: inherit;\">on.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp;Reflection Notes \u2013 Sports MarketingPlease put your name in the header of the paper (where it says Reflection Notes \u2013 Sports Marketingabove). There should be 300-500 words of your thoughts for each note submitted.For your reflections, here are three ways you can tackle (pun intended) the assignment.1) Change of thought. Tell me:a. What the topic [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"disciplines":[1127],"paper_types":[],"tagged":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/questions\/23392"}],"collection":[{"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/questions"}],"about":[{"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/types\/questions"}],"author":[{"embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/comments?post=23392"}],"version-history":[{"count":0,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/questions\/23392\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/media?parent=23392"}],"wp:term":[{"taxonomy":"disciplines","embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/disciplines?post=23392"},{"taxonomy":"paper_types","embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/paper_types?post=23392"},{"taxonomy":"tagged","embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/tagged?post=23392"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}