{"id":22567,"date":"2023-06-30T17:07:20","date_gmt":"2023-06-30T17:07:20","guid":{"rendered":"https:\/\/www.goodacademic.com\/blog\/questions\/the-impact-of-loyalty-program-in-hospitality-take-marriott-group-china-as-an-example\/"},"modified":"2023-06-30T17:07:20","modified_gmt":"2023-06-30T17:07:20","slug":"the-impact-of-loyalty-program-in-hospitality-take-marriott-group-china-as-an-example","status":"publish","type":"questions","link":"https:\/\/www.goodacademic.com\/blog\/questions\/the-impact-of-loyalty-program-in-hospitality-take-marriott-group-china-as-an-example\/","title":{"rendered":"The impact of loyalty program in hospitality, take Marriott Group China as an example"},"content":{"rendered":"<p><span style=\"cursor: auto; font-size: unset;\">Analyze the impact of loyalty programs in Marriott China and make recommendations to improve customer loyalty.<\/span><\/p>\n<div><span style=\"font-size: unset; color: var(--color-1); font-family: var(--ion-font-family, inherit); text-align: initial;\">1. &nbsp; Investigate the value and importance of loyalty program .<\/span><\/div>\n<div><span style=\"font-size: unset; color: var(--color-1); font-family: var(--ion-font-family, inherit); text-align: initial;\">2Investigate customer satisfaction about Marriott loyalty program and reasons for choosing to join a loyalty program in China.<\/span><\/p>\n<div><span style=\"cursor: auto; font-size: unset;\"><\/p>\n<p style=\"margin-left: 27px; line-height: 1.8; cursor: auto; font-size: unset;\"><span style=\"margin-left: -27px; padding-right: 57px; cursor: auto; font-size: unset;\">3.<\/span><span style=\"cursor: auto; font-size: unset;\">To show the role of customer brand loyalty and areas for improvement in the loyalty program in the hospitality.<\/span><\/p>\n<p style=\"margin-left: 27px; line-height: 1.8; cursor: auto; font-size: unset;\"><span style=\"margin-left: -27px; padding-right: 57px; cursor: auto; font-size: unset;\">4.<\/span><span style=\"cursor: auto; font-size: unset;\">Make recommendations about Marriott loyalty program and improve customer loyalty<\/span><span style=\"cursor: auto; font-size: unset;\">.<\/span><\/p>\n<p style=\"margin-left: 27px; line-height: 1.8; cursor: auto; font-size: unset;\">Everything you need will be provided.&nbsp;<\/p>\n<p><\/span><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Analyze the impact of loyalty programs in Marriott China and make recommendations to improve customer loyalty. 1. &nbsp; Investigate the value and importance of loyalty program . 2Investigate customer satisfaction about Marriott loyalty program and reasons for choosing to join a loyalty program in China. 3.To show the role of customer brand loyalty and areas [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"disciplines":[1112],"paper_types":[],"tagged":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/questions\/22567"}],"collection":[{"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/questions"}],"about":[{"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/types\/questions"}],"author":[{"embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/comments?post=22567"}],"version-history":[{"count":0,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/questions\/22567\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/media?parent=22567"}],"wp:term":[{"taxonomy":"disciplines","embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/disciplines?post=22567"},{"taxonomy":"paper_types","embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/paper_types?post=22567"},{"taxonomy":"tagged","embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/tagged?post=22567"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}