{"id":18304,"date":"2023-05-02T14:49:17","date_gmt":"2023-05-02T14:49:17","guid":{"rendered":"https:\/\/www.goodacademic.com\/blog\/questions\/develop-a-strategy-paper-for-unilevers-success-in-pakistan-you-need-to-write-based-on-what-was-known-in-2018-i-e-it-was-before-covid19-so-you-cannot-directly-write-about-pandemic-and-its-challe\/"},"modified":"2023-05-02T14:49:17","modified_gmt":"2023-05-02T14:49:17","slug":"develop-a-strategy-paper-for-unilevers-success-in-pakistan-you-need-to-write-based-on-what-was-known-in-2018-i-e-it-was-before-covid19-so-you-cannot-directly-write-about-pandemic-and-its-challe","status":"publish","type":"questions","link":"https:\/\/www.goodacademic.com\/blog\/questions\/develop-a-strategy-paper-for-unilevers-success-in-pakistan-you-need-to-write-based-on-what-was-known-in-2018-i-e-it-was-before-covid19-so-you-cannot-directly-write-about-pandemic-and-its-challe\/","title":{"rendered":"develop a strategy paper for Unilever&#8217;s success in Pakistan.  You need to write based on what was known in 2018 (i.e., it was before COVID19, so you cannot directly write about pandemic and its challenges)."},"content":{"rendered":"<p style=\"margin: 12px 0px; font-size: 16px; cursor: auto;\"><em style=\"cursor: auto;\"><strong style=\"font-weight: bold; cursor: auto;\">In March 2018,<span style=\"cursor: auto;\">&nbsp;<\/span><\/strong><\/em>Unilever, one of the largest global consumer goods company, planned to invest $120 million in expansion of its manufacturing operation in Pakistan over the next two years.<\/p>\n<p style=\"margin: 12px 0px; font-size: 16px; cursor: auto;\">&nbsp;<span style=\"cursor: auto;\">&nbsp;<\/span><a style=\"cursor: auto;\"><span style=\"cursor: auto;\">https:\/\/www.thenews.com.pk\/print\/294463-unilever-plans-120mln-investment-for-expansion<\/span><span style=\"cursor: auto;\"><span style=\"margin: -1px; cursor: auto;\">Links to an external site.<\/span><\/span><\/a><\/p>\n<p style=\"margin: 12px 0px; font-size: 16px; cursor: auto;\">&nbsp;<strong style=\"font-weight: bold; cursor: auto;\">From our course learnings develop a strategy paper for Unilever&#8217;s success in Pakistan.<span style=\"cursor: auto;\">&nbsp;<\/span><\/strong><\/p>\n<p style=\"margin: 12px 0px; font-size: 16px; cursor: auto;\"><strong style=\"font-weight: bold; cursor: auto;\">You need to write based on what was known in 2018 (i.e., it was before COVID19, so you cannot directly write about pandemic and its challenges).<\/strong><\/p>\n<p style=\"margin: 12px 0px; font-size: 16px; cursor: auto;\">&nbsp;(In addition to our lecture notes, conduct external research as well)<\/p>\n<p style=\"margin: 12px 0px; font-size: 16px; cursor: auto;\">&nbsp;Framework:<\/p>\n<ul style=\"margin-right: 0px; margin-bottom: 6px; margin-left: 25px; font-size: 16px; cursor: auto;\">\n<li style=\"cursor: auto;\">Executive Summary<\/li>\n<li style=\"cursor: auto;\">Unilever Background (emphasize also on their Asian business)<\/li>\n<li style=\"cursor: auto;\">Pakistan:\n<ul style=\"margin-right: 0px; margin-left: 25px; cursor: auto;\">\n<li style=\"cursor: auto;\">Background<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p style=\"margin: 12px 0px; padding-left: 40px; font-size: 16px; cursor: auto;\">&#8211; Political environment (political system, structure)<\/p>\n<p style=\"margin: 12px 0px; padding-left: 40px; font-size: 16px; cursor: auto;\">&#8211; Legal environment (legal system, legal issues in international business, legal risk)<\/p>\n<p style=\"margin: 12px 0px; padding-left: 40px; font-size: 16px; cursor: auto;\">&#8211; Economic environment (economic system, economic risk)<\/p>\n<p style=\"margin: 12px 0px; padding-left: 40px; font-size: 16px; cursor: auto;\">&#8211; Monetary environment (currency system, currency risk)<\/p>\n<p style=\"margin: 12px 0px; padding-left: 40px; font-size: 16px; cursor: auto;\">&#8211; Trade environment (major exports\/imports, main trading partners, regional economic integration, tariff and trade barriers)<\/p>\n<p style=\"margin: 12px 0px; padding-left: 40px; font-size: 16px; cursor: auto;\">&#8211; Cultural analysis (norms)<\/p>\n<ul style=\"margin-right: 0px; margin-bottom: 6px; margin-left: 25px; font-size: 16px; cursor: auto;\">\n<li style=\"cursor: auto;\">Rationale for Market Expansion Strategy in Pakistan<\/li>\n<li style=\"cursor: auto;\">What should Unilever do in the near (0- 5 years), mid (6- 10 years), and long term (beyond 10 years) to be successful.<span style=\"cursor: auto;\">&nbsp;<\/span><em style=\"cursor: auto;\">(You can be creative on this&nbsp; &#8211; include international finance\/manufacturing strategies, plus research, as you deem necessary)<\/em><\/li>\n<li style=\"cursor: auto;\">Conclusion<\/li>\n<\/ul>\n<p style=\"margin: 12px 0px; font-size: 16px; cursor: auto;\">1200+ words (excluding reference); include graphs and tables, as applicable. Single-sided, typed, double-spaced, and error free in 11-12 point font.<\/p>\n<p style=\"margin: 12px 0px; font-size: 16px; cursor: auto;\">&nbsp;<\/p>\n<p style=\"margin: 12px 0px; font-size: 16px; cursor: auto;\">For Reference: cite in APA format&nbsp;&nbsp;&nbsp;&nbsp;<\/p>\n<p style=\"margin: 12px 0px; font-size: 16px; cursor: auto;\">Example:<\/p>\n<p style=\"margin: 12px 0px; font-size: 16px; cursor: auto;\">Berndt, T. J. (2002). Friendship quality and social development. Current Directions in Psychological Science, 11, 7-10.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In March 2018,&nbsp;Unilever, one of the largest global consumer goods company, planned to invest $120 million in expansion of its manufacturing operation in Pakistan over the next two years. &nbsp;&nbsp;https:\/\/www.thenews.com.pk\/print\/294463-unilever-plans-120mln-investment-for-expansionLinks to an external site. &nbsp;From our course learnings develop a strategy paper for Unilever&#8217;s success in Pakistan.&nbsp; You need to write based on what was [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"disciplines":[1112],"paper_types":[],"tagged":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/questions\/18304"}],"collection":[{"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/questions"}],"about":[{"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/types\/questions"}],"author":[{"embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/comments?post=18304"}],"version-history":[{"count":0,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/questions\/18304\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/media?parent=18304"}],"wp:term":[{"taxonomy":"disciplines","embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/disciplines?post=18304"},{"taxonomy":"paper_types","embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/paper_types?post=18304"},{"taxonomy":"tagged","embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/tagged?post=18304"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}