{"id":17853,"date":"2023-04-29T09:16:50","date_gmt":"2023-04-29T09:16:50","guid":{"rendered":"https:\/\/www.goodacademic.com\/blog\/questions\/employer-branding-what-are-the-issues-and-tools-for-the-companys-internal-and-external-communication\/"},"modified":"2023-04-29T09:16:50","modified_gmt":"2023-04-29T09:16:50","slug":"employer-branding-what-are-the-issues-and-tools-for-the-companys-internal-and-external-communication","status":"publish","type":"questions","link":"https:\/\/www.goodacademic.com\/blog\/questions\/employer-branding-what-are-the-issues-and-tools-for-the-companys-internal-and-external-communication\/","title":{"rendered":"Employer branding, what are the issues and tools for the company&#8217;s internal and external communication"},"content":{"rendered":"<p style=\"cursor: auto; color: inherit;\"><b style=\"cursor: auto; color: inherit;\"><u style=\"cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">Employer<br \/>\nbranding, what are the issues and tools for the company&#8217;s internal and external<br \/>\ncommunication<\/span><\/u><\/b><\/p>\n<p style=\"cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">&nbsp;<\/span><\/p>\n<p style=\"cursor: auto; color: inherit;\">It must be based on the interviews and questionnaire answers enclosed<\/p>\n<p style=\"cursor: auto; color: inherit;\"><\/p>\n<p style=\"cursor: auto; color: inherit;\"><b style=\"cursor: auto; color: inherit;\"><u style=\"cursor: auto; color: inherit;\">Table of contents<\/u><\/b><\/p>\n<ol style=\"margin-top: 0cm; cursor: auto; color: inherit;\">\n<li style=\"margin-left: 0cm; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">Executive Summary<\/span><\/li>\n<li style=\"margin-left: 0cm; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">Introduction<\/span><\/li>\n<li style=\"margin-left: 0cm; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">The context of the research : my placement<br \/>\n     year<\/span><\/li>\n<li style=\"margin-left: 0cm; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">Literature&nbsp;: Creation and development<br \/>\n     of the employer brand<\/span><\/li>\n<\/ol>\n<ol style=\"margin-top: 0cm; cursor: auto; color: inherit;\">\n<li style=\"margin-left: 0cm; line-height: 105%; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">Foundations and definition of employer branding<\/span><\/li>\n<li style=\"margin-left: 0cm; line-height: 105%; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">the expected consequences of employer branding<br \/>\n      on internal and external publics<\/span><\/li>\n<li style=\"margin-left: 0cm; line-height: 105%; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">Practices to create and enhance employer<br \/>\n      branding towards internal and external publics<\/span><\/li>\n<\/ol>\n<ol style=\"margin-top: 0cm; cursor: auto; color: inherit;\">\n<li style=\"margin-left: 0cm; line-height: 105%; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">Methodology : <\/span><span style=\"cursor: auto; color: inherit;\">The<br \/>\n     chosen methodology is based on an exploratory qualitative approach aimed<br \/>\n     at clarifying the concept of employer brand, its issues and the practices<br \/>\n     used to create and promote it. Two interviews and an online questionnaires<\/span><\/li>\n<li style=\"margin-left: 0cm; line-height: 105%; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">Observations<br \/>\n     \/ discussion<\/span><\/li>\n<\/ol>\n<ol style=\"margin-top: 0cm; cursor: auto; color: inherit;\">\n<li style=\"margin-left: 17.4pt; line-height: 105%; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">The<br \/>\n     issues and expected consequences of employer branding<\/span><\/li>\n<li style=\"margin-left: 17.4pt; line-height: 105%; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">The<br \/>\n     role of HR Culture and practices<\/span><\/li>\n<li style=\"margin-left: 17.4pt; line-height: 105%; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">Tools<br \/>\n     for promoting the employer brand<\/span><\/li>\n<\/ol>\n<ol style=\"margin-top: 0cm; cursor: auto; color: inherit;\">\n<li style=\"margin-left: 0cm; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">Discussion<\/span><\/li>\n<li style=\"margin-left: 0cm; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">Conclusion and reflections<\/span><\/li>\n<\/ol>\n<ol style=\"margin-top: 0cm; cursor: auto; color: inherit;\">\n<li style=\"margin-left: 17.4pt; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">Final thoughts<\/span><\/li>\n<li style=\"margin-left: 17.4pt; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">Critical reflection<\/span><\/li>\n<\/ol>\n<ol style=\"margin-top: 0cm; cursor: auto; color: inherit;\">\n<li style=\"margin-left: 0cm; cursor: auto; color: inherit;\"><span style=\"cursor: auto; color: inherit;\">References<\/span><\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"<p>Employer branding, what are the issues and tools for the company&#8217;s internal and external communication &nbsp; It must be based on the interviews and questionnaire answers enclosed Table of contents Executive Summary Introduction The context of the research : my placement year Literature&nbsp;: Creation and development of the employer brand Foundations and definition of employer [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"disciplines":[650],"paper_types":[],"tagged":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/questions\/17853"}],"collection":[{"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/questions"}],"about":[{"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/types\/questions"}],"author":[{"embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/comments?post=17853"}],"version-history":[{"count":0,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/questions\/17853\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/media?parent=17853"}],"wp:term":[{"taxonomy":"disciplines","embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/disciplines?post=17853"},{"taxonomy":"paper_types","embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/paper_types?post=17853"},{"taxonomy":"tagged","embeddable":true,"href":"https:\/\/www.goodacademic.com\/blog\/wp-json\/wp\/v2\/tagged?post=17853"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}